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Senior Marketing Specialist

Coursedog

United StatesFull-timeRemoteMarketing & CommunicationsPosted 4 days ago

About this role

As the Senior Marketing Specialist at Coursedog, you'll play a broad, high-visibility support role that touches nearly every part of our marketing function. You'll work closely with every member of the team, gaining hands-on insight into events, social, content, campaigns, demand gen, and operations—using that exposure to grow into a well-rounded marketer. This is ideal for someone with 1-3 years of marketing experience who is a genuine go-getter: someone who doesn't wait to be asked, who's willing to dig into whatever needs doing, and who sees every task as a chance to learn and build new skills.

This position offers a competitive base salary between $70,000 - $80,000, based on experience and qualifications. The role also includes a performance-based variable compensation component, bringing total on-target earnings (OTE) to $80,000 - $90,000 when performance objectives are achieved.

What You'll Do

  • Provide broad support across the marketing team: gain hands-on insight into all marketing functions, from events, social and content to campaigns, demand gen, and operations.
  • Collaborate on social media strategy and execution across the Coursedog brand, creating posts, managing scheduling, and ensuring consistent tone and messaging.
  • Coordinate blog posting and content research, supporting the content strategy and ensuring timely publication across both brands.
  • Assist with building, launching, and managing campaigns and content in our marketing automation platform, learning platform capabilities and best practices along the way.
  • Serve as the traffic coordinator for the marketing team: keep content, design, campaign work, and other initiatives moving on schedule, manage deadlines, and ensure clear communication across stakeholders.
  • Partner with HR on internal marketing needs, helping promote internal activities, company updates, and marketing team initiatives that build cross-collaboration and a strong sharing culture.
  • Support marketing operations: assist in overseeing marketing budget and spend tracking, help maintain marketing systems and processes, and identify opportunities to improve efficiency.
  • Use marketing automation tools and data to support campaign execution and reporting—learning how to evaluate and leverage tools that improve team productivity.
  • Take on additional tasks and responsibilities as needed, helping wherever the team needs support and identifying opportunities to grow your skills.

Requirements

What You'll Bring

  • 1-3 years of marketing experience, with hands-on exposure to at least two marketing functions (social, content, campaigns, email, demand gen, or operations).
  • Strong organizational skills and genuine comfort juggling multiple projects, deadlines, and stakeholders simultaneously without losing quality or momentum.
  • Excellent written communication skills, with a sharp eye for tone, detail, and brand voice across social and content channels.
  • Go-getter mentality: takes initiative, digs in without being asked twice, moves fast, and thrives helping wherever the team needs support.
  • Collaborative mindset: energized by supporting teammates and contributing to shared goals, not just your own work; genuinely enjoys cross-functional partnership.
  • Ability to learn new tools and platforms quickly; experience with a marketing automation platform (HubSpot, Marketo, Pardot, or similar) is a plus but not required.
  • Strong attention to detail: ability to catch errors, maintain process consistency, and deliver polished work under tight timelines.
  • Genuine interest in growing your career in marketing and taking on increasing responsibility over time.

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